Le Gruyère AOP voted in the Top 10 Swiss brands preferred by the Swiss population

Brand Indicator Switzerland recently published its 2024 ranking of the most popular brands among the Swiss. In the top 10, we find the giants of technology with Whatsapp, Google, YouTube and at an excellent 8th place Le Gruyère AOP which is an improvement of two places compared to 2023.

Published annually, the Brand Indicator Switzerland is a ranking of the best brands in Switzerland. It is based on an in-depth analysis of brand recognition, customer loyalty, customer satisfaction and brand image. Conducted by a team of independent experts, the ranking is respected and considered an effective indicator of brand awareness.

Le Gruyère AOP is the first cheese brand noted in the top 100 followed by Appenzeller in 52nd place and Emmentaler in 72nd place.

This ranking is a significant reward for Le Gruyère AOP demonstrating the strength and impact of the brand in the Swiss market in terms of quality, promotion and customer satisfaction.